Elon Musk Sparks Controversy with Antisemitic Comments, Leading to Advertiser Boycott on X Platform
Date: 2023-11-30 Author: Dima Zakharov Categories: TECHNOLOGY
At the DealBook summit in New York, Musk apologized for his earlier post supporting an antisemitic conspiracy theory. Despite the apology, he accused advertisers of attempting to "blackmail" him, emphatically urging them not to advertise on his platform. Musk acknowledged the potential bankruptcy of X due to the prolonged boycott but shifted blame to brands rather than himself.
The billionaire conceded that he shouldn't have responded to that specific post and expressed regret for not clarifying his intentions more thoroughly. Musk admitted, "I handed a loaded gun to those who hate me and those who are antisemitic, and I deeply regret it."
Several prominent American companies, such as Apple and Disney, announced the suspension of their ads on X (formerly Twitter) following Musk's endorsement of antisemitic content. This move could cost Musk's company up to $75 million in ad revenue by the end of the year.
In the aftermath of antisemitism accusations, Musk traveled to Israel, where he met with Israeli President Isaac Herzog.
The billionaire conceded that he shouldn't have responded to that specific post and expressed regret for not clarifying his intentions more thoroughly. Musk admitted, "I handed a loaded gun to those who hate me and those who are antisemitic, and I deeply regret it."
Several prominent American companies, such as Apple and Disney, announced the suspension of their ads on X (formerly Twitter) following Musk's endorsement of antisemitic content. This move could cost Musk's company up to $75 million in ad revenue by the end of the year.
In the aftermath of antisemitism accusations, Musk traveled to Israel, where he met with Israeli President Isaac Herzog.
